Group of stylish young people celebrating Skhothane fashion on a vehicle rooftop in Africa.
South African street style recently took center stage in France as MaXhosa Africa unveiled its Autumn/Winter 2026 collection, complete with a shocking runway moment: spilled custard. To the uninitiated, it looked like a mess, but for South Africans, it was a high-fashion nod to Skhothane culture. Popularized in the early 2010s, the movement, associated with Johannesburg township youth known as izikhothane, celebrates bold fashion, flamboyant displays of wealth, and an unapologetic sense of identity. While early media coverage portrayed the culture as wasteful for acts like burning money or destroying expensive clothing, many observers now see it as a powerful expression of self-definition and resistance to social expectations. Over a decade later, skhothane’s aesthetic has woven itself into music, fashion, and street culture, amapiano videos and rap lyrics, and now, global fashion runways.
OkayAfrica