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Revelations about BAT’s Role in Shaping Health Warnings in Kenya

The Kenyan government weakened health warnings on nicotine pouches after British American Tobacco said it would pull investment from a new factory in the country’s capital, an investigation has revealed. Letters between British American Tobacco (BAT) and the Ministry of Health show the government yielded to the tobacco giant’s demand to sell Velo – one of the biggest-selling nicotine pouch brands globally – with significantly smaller health warnings and without mentioning potentially cancer-causing toxicants present in the products. The letters are among documents shared with the Guardian and Africa Uncensored, and obtained by the investigative news outlet the Examination, which reveal the industry’s influence over policy in the east African country. Existing tobacco regulations in Kenya stipulate that such labels must cover a third of the package and include information about the health hazards of the product. BAT lobbied to reduce the size of the warning, the letters show.

SOURCE: THE GUARDIAN

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