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Egypt pivots to ecotourism amid regional unrest

Beach scene with sun loungers and thatched umbrellas on a sunny day.
Relaxing beach with lounge chairs, umbrellas, and visitors enjoying the ocean view.

Egypt’s booming tourism sector, which drew 19 million visitors and over $15 billion in revenue last year, is facing fresh uncertainty as Middle East tensions rattle traveler confidence. While officials insist the country remains safe, early signs of strain are emerging, with booking cancellations rising and hotel occupancy declining. The sector has proven especially susceptible to disruption, regardless of how limited the disruption may be. This threatens nearly three million jobs, with tourism a major employer in the country. Still, Egypt’s long-term outlook remains strong, driven by its rich history, new attractions like the Grand Egyptian Museum, and growing interest in cultural and eco-tourism. Additionally, efforts to move beyond all-inclusive resorts and promote local experiences—from Bedouin-led desert hubs to boutique historical hotels—could unlock broader economic benefits. Ultimately, while geopolitical risks may slow momentum in the short term, Egypt’s ability to diversify its tourism model will shape its resilience in the years ahead.

African Business

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