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By Warren Alberts, Chief Executive Officer at VAS-X According to PwC’s 2025 Customer Experience Survey, more than half (52%) of consumers have abandoned a brand due to a bad experience with its products or services, and nearly a third (29%) have done so because of poor customer experience, either online or in-person. These numbers are […]
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By Andre Eksteen, Senior Product Manager – FTTB, Vox Entering and scaling in the local Internet Service Provider (ISP) market presents numerous challenges, including having to wrestle with growing a customer base while managing the technical and financial burden of operating a reliable network. Add to that the presence of hundreds of ISPs in the […]
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Damian Burnett, Sales Director at VAS-X Modern customers no longer compare their experience with one telecoms operator against another, they benchmark their engagements against the best digital interactions they’ve had anywhere. This means that if your self-service portal isn’t intuitive, easy to use and available 24/7, your customers will notice and they might even be […]
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Helm says accessibility-driven design isn’t charity, it’s a strategy that should be brought in at the very top November is Disability Awareness Month in South Africa which draws attention to the needs, rights, and potential of millions of South Africans living with disabilities. For Helm it’s also a moment to remind business leaders that inclusivity […]
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Tech Meets Tourism – The new product category provides locals and tourists with seamless, on-demand access to Nairobi National Park, reinforcing Uber’s commitment to innovation and supporting Kenya’s tourism economy Uber has announced the launch of Uber Safari, a new product category offering tailored safari experiences in Nairobi National Park. This innovative product, unveiled as […]
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Customer experience has fundamentally changed. In fact, today it is in a state of constant evolution alongside the development of technologies such as generative AI, automation and personalised computing. Technology is shifting the way businesses facilitate the customer experience, be it through customer touchpoints such as built-in games, chatbots, personalised shopping experiences or otherwise. From […]
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A new global study by the IBM (NYSE: IBM) Institute for Business Value found that over half (54%) of African CEOs surveyed identify customer experience as their highest business priority. They also recognize productivity or profitability as key to achieving their business goals, ranking it their second highest priority (46%). However, they continue to face […]
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By Greg Gatherer, Account Manager, Liferay Africa As a result of the pandemic, today’s client expects ease and easy access to products and services via digital platforms, and will abandon a company or brand after a bad experience. Indeed, according to a Zendesk customer experience trends study, more than 60% of customers will deflect after […]
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Creating a memorable customer experience is fast becoming a top priority for businesses – and for good reason, says Reynhardt Uys, Chief Experience Officer, Immersion Group. He notes that customers no longer base their loyalty on price or product alone. Instead, they stay and spend, with companies based on the overall experience they receive. “Quite […]
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The businesses may be in the ether but the referrals are very real. In the instant world of virtual marketing, community and personal recommendations are the lifeblood of many online retailers. ‘No longer do brands have to worry about one consumer telling another about bad service, but rather one disgruntled consumer telling hundreds of others […]
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