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Nedbank IMC

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Global Creative Leader Matthew Bull To Present An In-person Keynote At Nedbank IMC

Flying in from New York to present exclusively at the conference on the 19th September, Bull’s presentation is titled “Creating a Creating Culture”. For the past seven years he’s been Global Chief Creative Advisor to both ABINBEV and Kraft Heinz. He has played an integral part in the transformation of ABINBEV into the world’s premier creative marketer […]

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Helping Marketers Drive More Humanised Growth At The Nedbank IMC 2024

Best-selling author of The Global Brand CEO, renowned thought leader and international speaker Frank van den Driest, will be presenting a global keynote in-person at the Conference on the 19 September. Frank is the co-founder of the Institute for Real Growth (IRG), an organisation aimed at providing a variety of innovative programmes to connect leaders […]

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Getting To Know The Nedbank IMC Speakers Up Close And Personal

With more than 20 thought leaders converging in person at this year’s hybrid Nedbank Integrated Marketing Council (IMC) conference taking place on 15 September, it’s going to be personal. From walking the sometimes-lonely journey of an entrepreneur to guiding a team or leading a company, the 2023 cohort of speakers will each provide their unique insight […]

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Up Close And Personal Nedbank IMC 2023 Gets Real

This year the Nedbank IMC will be hosting an in-person limited seating event for the first time in four years. While the virtual format did not dim the impact of Nedbank IMC – which saw 2,000 delegates from 15 countries gather online last year – 2023’s hybrid format of in person and online is perfectly […]

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Nedbank IMC 2022: Is Your Brand A Beacon Of Relevance?

Retail is the place where marketers send out their brands to meet the customer. Whether it’s online or at the premises – the retail space serves as the final custodian of our products or services, handing them over to our customers. It is in this moment that our customers’ own dreams, desires – and trust […]

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Xolisa Dyeshana

NEDBANK IMC: The Golden Needle Of Relevance In The Unprecedented Age Of Personal Brand Endorsement

“Never before have we seen such a personal endorsement of brands by our consumers. The issue of relevance becomes the golden needle that knits everything together.” So says Xolisa Dyeshana, Group Creative Director at ad agency Joe Public, and this year’s co-host of the 2022 Nedbank Integrated Marketing Conference (IMC). In 2021, AdWeek named Xolisa […]

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A Nedbank IMC 2021 Partnership With Sunshine Cinema Challenges Marketers To Pay It Forward

Africa’s premier marketing conference is pleased to announce a partnership with Sunshine Cinema, Africa’s first solar-powered media distribution channel that ignites imaginations and discussion on the continent. The partnership sends out a challenge to South African and African marketers to ‘pay it forward’. Sunshine Cinema is a non-profit organisation that uses solar cinema kits, termed sunboxes, to screen African movies to communities in outlying areas in Africa. The goal is to enthuse and encourage communities to speak up about the issues that they face. Sunbox Ambassadors, previously unemployed youth […]

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Nedbank IMC 2021

Industry Maverick To Talk Honesty At Nedbank IMC 2021

This year’s Nedbank IMC closing speaker is the award-winning CEO of Joburg agency, DNA Brand Architects, Sylvester Chauke. He is a passionate advocate for creativity and author of the book, Stand Against Bland.   Sylvester is of the opinion that: “In the boardrooms, we are being politically correct in many ways and as a result, there […]

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Nedbank IMC

Jon Youshaei, Instagram’s Product Marketing Manager, To Open Nedbank IMC 2021: Marketing.the Movie.

When it comes to content creation, Jon Youshaei knows his stuff. He is a Forbes 30 Under 30, with an impressive digital trifecta to boast about on his bio. Having worked at YouTube, Google and Instagram, he’s not only seen the digital revolution… he’s helped to create it. As Head of Creator Product Marketing for five years at […]

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Nedbank IMC

Reset And Reinforce Brand Purpose Says Nedbank IMC White Paper

Rule 1: Everything has changed, change with your customers Rule 2: Stop calling everybody Millennials These are just the first in a succinct list of rules and highlights outlined in a white paper from the conference which took place in July with 1200 delegates. Prepared by Caitlin Ferreira, Senior Lecturer in Marketing and Head of […]

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