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Flying in from New York to present exclusively at the conference on the 19th September, Bull’s presentation is titled “Creating a Creating Culture”. For the past seven years he’s been Global Chief Creative Advisor to both ABINBEV and Kraft Heinz. He has played an integral part in the transformation of ABINBEV into the world’s premier creative marketer […]
...Best-selling author of The Global Brand CEO, renowned thought leader and international speaker Frank van den Driest, will be presenting a global keynote in-person at the Conference on the 19 September. Frank is the co-founder of the Institute for Real Growth (IRG), an organisation aimed at providing a variety of innovative programmes to connect leaders […]
...With more than 20 thought leaders converging in person at this year’s hybrid Nedbank Integrated Marketing Council (IMC) conference taking place on 15 September, it’s going to be personal. From walking the sometimes-lonely journey of an entrepreneur to guiding a team or leading a company, the 2023 cohort of speakers will each provide their unique insight […]
...This year the Nedbank IMC will be hosting an in-person limited seating event for the first time in four years. While the virtual format did not dim the impact of Nedbank IMC – which saw 2,000 delegates from 15 countries gather online last year – 2023’s hybrid format of in person and online is perfectly […]
...Retail is the place where marketers send out their brands to meet the customer. Whether it’s online or at the premises – the retail space serves as the final custodian of our products or services, handing them over to our customers. It is in this moment that our customers’ own dreams, desires – and trust […]
...“Never before have we seen such a personal endorsement of brands by our consumers. The issue of relevance becomes the golden needle that knits everything together.” So says Xolisa Dyeshana, Group Creative Director at ad agency Joe Public, and this year’s co-host of the 2022 Nedbank Integrated Marketing Conference (IMC). In 2021, AdWeek named Xolisa […]
...Africa’s premier marketing conference is pleased to announce a partnership with Sunshine Cinema, Africa’s first solar-powered media distribution channel that ignites imaginations and discussion on the continent. The partnership sends out a challenge to South African and African marketers to ‘pay it forward’. Sunshine Cinema is a non-profit organisation that uses solar cinema kits, termed sunboxes, to screen African movies to communities in outlying areas in Africa. The goal is to enthuse and encourage communities to speak up about the issues that they face. Sunbox Ambassadors, previously unemployed youth […]
...This year’s Nedbank IMC closing speaker is the award-winning CEO of Joburg agency, DNA Brand Architects, Sylvester Chauke. He is a passionate advocate for creativity and author of the book, Stand Against Bland. Sylvester is of the opinion that: “In the boardrooms, we are being politically correct in many ways and as a result, there […]
...When it comes to content creation, Jon Youshaei knows his stuff. He is a Forbes 30 Under 30, with an impressive digital trifecta to boast about on his bio. Having worked at YouTube, Google and Instagram, he’s not only seen the digital revolution… he’s helped to create it. As Head of Creator Product Marketing for five years at […]
...Rule 1: Everything has changed, change with your customers Rule 2: Stop calling everybody Millennials These are just the first in a succinct list of rules and highlights outlined in a white paper from the conference which took place in July with 1200 delegates. Prepared by Caitlin Ferreira, Senior Lecturer in Marketing and Head of […]
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New Satirical Drama Nya Uriri (Pek Chi Liel) – The Widow’s Burden Sparks Conversations On Widowhood And Inheritance In African Culture