African beauty creators are reshaping the global beauty landscape by challenging stereotypes and advocating for inclusivity. Pioneers like Jackie Aina, Dimma Umeh, and Nyma Tang utilized platforms such as YouTube to amplify the need for diverse beauty products. Their efforts culminated in Rihanna’s 2017 launch of Fenty Beauty, which introduced 40 foundation shades, addressing the long-standing lack of representation for Black women and women of color in the beauty industry. This move disrupted the industry norm of limited shade ranges and highlighted the demand for products catering to a broader spectrum of skin tones. The impact of these creators continues to influence beauty standards, promoting a more inclusive and diverse representation in beauty marketing and product development.
Tuesday, June 17, 2025 - 00:53:22
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