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The Nedbank IMC 2021

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Marketers Must Build Back Better In The Next Normal, Says Nedbank IMC 2021 Conference Paper

“You don’t need me to tell you that the world we are operating in now is fundamentally different to where we were just 18 months ago. Major changes across industries were implemented virtually overnight and we’ve spent the last few months getting into a new rhythm, a new normal, the next normal.” So states the Nedbank […]

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Marketing. The Movie, Livestreams To Critical Acclaim, Wows Africa’s Marketers

The Nedbank IMC 2021, themed Marketing. The Movie and billed as “Thriller. Action. Drama. Always a Love Story”, surpassed expectations on Thursday, 29 July 2021 when it streamed a sterling array of marketing stars to more than 1300 delegates from 14 countries. This year’s event saw a total of nineteen “top guns” of marketing, using […]

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Does Your CEO See Marketing As An Indecent Proposal?

The Nedbank IMC 2021, taking place virtually on the 29th July, is themed Marketing. The Movie. In one of the not-to-be-missed performances of the day, Mike Brown, Nedbank Group CEO, and Khensani Nobanda, Nedbank Group Executive Marketing and Corporate Affairs, will have a frank discussion on How to ensure your CEO doesn’t see marketing as […]

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